LinksManager Frequently Asked Questions 

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Menu: Linking Myths Refuted

Myths, heresay, and rumors are the greatest source of disinformation. We address these myths related to linking and LinksManager, and we provide facts to refute them.

1. True or False? Reciprocal linking violates search-engine guidelines?
2. True or False? The main purpose of reciprocal linking is to gain higher ranks in the search engines
3. True or False? Using LinksManager will get my website banned from the search engines
4. True or False? LinksManager is a "link farm"
5. True or False? LinksManager harvests links and email addresses from other websites
6. True or False? LinksManager creates "free for all" links pages
7. True or False? Using LinksManager means my links pages are hosted on LinksManager servers
8. True or False? LinksManager can be used to send out unsolicited spam emails
9. True or False? Any website can use LinksManager
10. True or False? LinksManager is a good thing for my site and for the web community as a whole.



1. True or False? Reciprocal linking violates search-engine guidelines?

False: Here's what the four major search engines' guidelines have to say about the importance of ethical, editor-based reciprocal linking.

Google Says: "The quantity, quality and relevance of links count towards your rating."

Yahoo Says: We want pages with "hyperlinks intended to help people find interesting, related content" in our index.

MSN Says: The "number and quality" of a site's links are the second most important factor considered by the Live Search ranking algorithm.

Ask.com Says: It "follows hyperlinks from the page" and applies its "ExpertRank algorithm" to them to help determine return position.

Note that none of the engines say that all links will be beneficial -- or even neutral -- to your ranking. "Quality, relevance, interesting, expert, related" are all words the engines' guidelines use to describe "good" links.

Here's how Google, for one, describes "bad" ones, "link schemes designed to increase your site's ranking or PageRank, links to web spammers or 'bad neighborhoods' on the web." Google's guidelines also specifically warn that rankings may be "affected adversely" by improper links.

The safest way to add the kind of quality links the engines reward and avoid the "schemes" they penalize is via the intelligent use of an editor-based, link-management solution that complies with all SE and web linking best practices and makes violating those practices and guidelines difficult, if not downright impossible.

To date, LinksManager is the world's only patented program offering full search engine guideline and Web Best Practices compliance, as well as a policy of automatically terminating the service of users who attempt to violate proper linking standards via such ploys as high-volume linking to irrelevant sites.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



2. True or False? The main purpose of reciprocal linking is to gain higher ranks in the search engines

False - The main purposes of reciprocal linking are:

  1. To add value to your website by providing exit links to relevant sites that you feel would be useful to your end users.

  2. To receive quality traffic from relevant sites which link to your site.

  3. To add valuable resources and credibility to your site, giving visitors more reason to buy from you and return to your site in the future.


You could even accurately say that the "product" of a quality linking strategy is more end-user satisfaction and sales and that the "byproduct" is better search engine return position obtained because natural, relevant links help satisfy search engine guidelines asking webmasters to make pages "for users, not for search engines"" (Google), and "designed primarily for humans, with search engine considerations secondary" (Yahoo).

By staying focused on linking for the end user, your website will increase in value, and natually rise in the search engine rankings as a result. LinksManager helps promote these three ideals listed above.

NOTE: LinksManager users who are found to be linking in high volume to irrelevant sites are subject to account termination without notice. Keep your linking relevant to what benefits your end user.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



3. True or False? Using LinksManager will get my website banned from the search engines

Nonsense (False!) - Using LinksManager correctly in place of the many unethical so-called linking solutions offered on the web may keep your site from getting penalized or even banned, but there is no way that LinksManager, in and of itself, can get you banned.

LinksManager is a tool. A revolutionary, exciting, patented tool, but nonetheless just a tool.

What this tool does is take the endlessly time-consuming, tedious toil out of manually organizing, maintaining, styling, updating and checking your links. It does NOT -- repeat "DOES NOT" -- add any links to your site. YOU and YOU ALONE decide what links to add.

Likewise, LinksManger does not automatically add a link to your site to anyone else's. You have total editorial control over -- and responsibility for -- your links.

LinksManager encourages ethical linking for the end user through creation of thoughtful, organized, search-engine-friendly links pages. Links pages published by LinksManager are static HTML containing normal hyperlinks, with no added scripts or code that would interfere with search-engine spiders, no hidden text, no doorway pages, and no third-party advertising.

Links pages created by LinksManager are hosted on your own web server, at the location of your choice, under your own domain name and URL.
If you use LinksManager wisely, in compliance with the recommendations on LinksManager.com, the advice in the LinkPartners Linking School and the applicable search engine guidelines, you'll have an easily managed, smoothly functioning linking campaign that will benefit your end users and satisfy the search engines.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



4. True or False? LinksManager is a "link farm"

False - A link farm is a page on a website that contains many links to many different genres of websites without regard for organization, content or relevance. Most link farms sell links by the bushel, pound or thousand with the purchaser having little or no control over the nature or location of the links.

Every major search engine considers links obtained from a link farm "unnatural" and a form of "search-engine spamming" designed to artificially distort their rankings. As a result, the engines fine-tune their ranking algorithms to ferret out and penalize sites using link-farm tactics.

LinksManager is about as far from being a link farm as it is possible to get. LinksManager is a unique, patented editor-based link-management application service, which helps webmasters organize their natural links into meaningful categories, automatically determine reciprocation and dead-link status, reduce HTML coding to a minimum, perform statistical analysis on those links, and automate other time-consuming link management tasks.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



5. True or False? LinksManager harvests links and email addresses from other websites

False - We are not, as noted above, "farmers." We don't "plant" links or emails on sites and we don't "harvest" any off them either.

We fervently believe that linking should be a thoughtful, organized, and intentional process performed by humans. We believe links should be added to a website one-by-one based solely on merit and relevance.

For this reason -- and in order to comply with generally acknowledged Web Best Practices -- we have made it technologically impossible to use LinksManager to harvest links or email addresses from other websites.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



6. True or False? LinksManager creates "free for all" links pages

False - Each link submitted to your website must be editorially approved by a human before it can be published on your links pages.

It is technologically impossible to use LinksManager to create a "free-for- all" links page. Furthermore, LinksManager does not automatically request links from other sites. That's your job, one that the search engines want you to keep doing yourself. (Therefore you're well advised to avoid any linking scheme that promises to do it for you.)

It is also not possible to approve new link submissions in bulk via LinksManager. Newly submitted links must be approved one at a time to ensure thoughtful, search-engine-friendly link exchange.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



7. True or False? Using LinksManager means my links pages are hosted on LinksManager servers

False - Easy-to-use FTP Upload Controls within LinksManager automatically place your links pages on your own web server, under your own domain and URL, at the location of your choice.

If your webhost does not support FTP, we do have a subdomain integration solution available.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



8. True or False? LinksManager can be used to send out unsolicited spam emails

False - LinksManager has been designed to ensure that a LinksManager account cannot be used to send unsolicited emails. High-level security processes are in place to ensure that users cannot send spam, or receive spam from other LinksManager users, through LinksManager.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



9. True or False? Any website can use LinksManager

False - Only websites that we deem valuable and ethical can become LinksManager customers.

The following types of sites are NOT PERMITTED to use the LinksManager system for any reason: Sites encouraging illegal activity or racism, sites providing instructions or discussions about performing illegal activities, and sites engaged in libelous or harassing activities, sites that are otherwise inappropriate.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu



10. True or False? LinksManager is a good thing for my site and for the web community as a whole.

True -- LinksManager was designed to inherently promote two specific ideals that we and most other ethical web professionals believe are intrinsic to the health and welfare of the web: Ethical Linking and Best-Practices Webmastering.

LinksManager facilitates the former by empowering its users to create highly organized directories of relevant links for the sole benefit of the end user. It also offers over-worked or technologically challenged web operators a cost-effective, user-friendly way to avoid much of the time consuming and technically challenging aspects of maintaining a linking campaign without resorting to unethical, black-hat linking schemes.

LinksManager also fosters best-practices webmastering by generating search-engine friendly, static HTML links pages with customized filenames and metatags. LinksManager generated pages reside on their users' domains and do not naturally employ the use of any poor webmastering techniques such as cloaking, doorway pages or hidden text.

The LinksManager staff constantly monitors changes in the major search-engines' linking guidelines and updates LinksManager to remain in full compliance with both the letter and spirit of those guidelines.

For more information, see the LinksManager Code of Ethics.

Updated: August 8, 2007 - Top - Menu


Demos and Screenshots 



Free Account Setup Services
Take advantage of LinksManager's free account setup services to get your LiknsManager account up and running fast!


How To Find Link Partners
Learn how to begin finding and contacting link exchange partners.


Suggest Link Form
Learn about the benefits of the Suggest Link form feature of LinksManager.



Reciprocal and Dead Link Checker
Learn about the reciprocal and dead link checker. THE most time-saving feature of LinksManager.



LinksManager Toolbar Installation
Installation & Link Exchange Request Email Setup Demonstration



LinksManager Browser Toolbar Usage
Manage Links and Request Link Exchange using the LinksManager browser toolbar.



Have a question? Feel free to contact us at any time. Give us a call at 1-866-95 LINKS (1- 866-955-4657) Monday-Friday, 10am-6pm EDST

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